Eye-opening curl, Avon True Color Wide Awake Mascara! Instant eye-opening mascara that instantly lifts lashes for an eye-opening, wide-awake look and locks in curl for hours. Get a wide-eyed look in seconds!
The brush: Exclusive hourglass wire-tapered brush lifts and curls lashes, no lash curler needed!
The formula: Lift & lock technology instantly lifts lashes for an eye-opening, wide-awake look and locks in curls for hours!
• Makes eye look bigger
• Comfortable and lightweight
• Doesn't weigh lashes down
• Flake, clump, and smudge proof
• Exclusive hour-glass wire-tapered brush
• Detangles, separates and provides volume
• Designed with Smart Slip Technology, our mascara sticks to lashes, not to itself
• Available in black, black brown, and brown
• Ophthalmologist tested
• Sweep on from root to tip to lift and curl lashes